Food wholesaler and distributer Bidfood is planning to implement carbon labelling on its food products.
As reported in The Grocer, Bidfood chief executive Andrew Selley said carbon labelling is the “next strategy” the food product is looking at to reduce it carbon emissions.
The wholesaler is working with an external company to create a label that will communicate the carbon footprint of food and ingredients. Bidfood will then advice customers on more sustainable meal options.
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Selley said at wholesale conference Destination 2025: “About 96% of our carbon emissions are in the food that we buy from suppliers,”
“We can’t reduce our emissions without some real collaborative planning. It’s about how we work with customers to create more carbon-friendly menus, and how we work with suppliers to get the carbon out of the produce.
“We strive to work up and down the system to get carbon out of the supply chain,” Selly added.
Elsewhere, Bidfood is adding more solar panels to its depots and switching to electric and alternatively fuelled vehicles.
Consumers are expected to see more carbon labelling on their food in supermarkets and also at sporting events including the Six Nations, the FA Cup Final and the Cheltenham Gold Cup.
Durham University researchers also found warning labels including a graphic image – similar to those warning of impotence, heart disease or lung cancer on cigarette packets – could reduce selections of meals containing meat by 7 to 10%.